Catchy understands the mobile app eco-system. We are constantly reviewing, monitoring and reporting on the key trends in app development and consumer demand.

By analysing your store, app offering and developer community Catchy will deliver a tailored program of business development and developer outreach to maximise consumer adoption of your mobile app offering.

The services we offer include:

Direct contact with brands and developers who meet identified gaps or target markets.

Negotiation of commercial and marketing terms with individual brands and developers.

Management of agreed marketing plans, including aligning the brand and store promotions, capturing results and reporting impacts.

Administration of CRM tools for pipeline visibility and contact management.

Creating and delivering an ongoing Developer outreach program.

Management and delivery of Developer meetings and events

Coaching Developers on design, quality and process requirements to get apps published.

Identify and approach Developers whose apps may be suitable for export to international markets.

Manage incentive and device seeding programmes designed to encourage developers to create for you.