Catchy Insights | Call For Contributions

The State of Developer Marketing 2027

The ideas, evidence, and perspectives shaping what's next in developer marketing.

For the past two years, the Catchy Insights Report has explored the changing world of developer marketing. For 2027, we're doing something different.

We're bringing together original research, real-world data, fresh ideas, and informed opinions from across the industry in a special print and digital publication.

We want to hear from the practitioners doing the work, the researchers studying the field, and the people challenging conventional thinking. From the impact of AI to the evolving relationship between developers and technology, we'll explore where developer marketing stands today, what's changing, and what comes next.

Have an insight, experience, or opinion worth sharing? We want to hear it.

Submit your idea

Explore previous Catchy Insights reports

Submissions close mid-December, 2026.

Why Contribute

Your ideas, in good company

We're bringing together a diverse range of industry voices to create something genuinely worth reading, discussing, and sharing.

Contribute to the conversation

Share original thinking alongside practitioners, researchers, and experts from across developer marketing.

Get recognition for your ideas

Your contribution will be professionally edited, designed, and credited, with your perspective at the centre.

Reach the people who matter

We'll share the publication across our network and the wider developer marketing community, helping good ideas reach new audiences.

See The Work

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Key Information

What’s your take?
Developer marketing is changing quickly. AI is reshaping how developers work and discover technology. The boundaries between marketing, DevRel, product, and community are shifting. And plenty of established assumptions deserve another look.

We're interested in what you're seeing, learning, questioning, or doing differently.

A few questions to get you thinking:

How is the role and identity of the developer changing?

What is AI really changing about developer discovery, marketing, and adoption?

What does it take to earn a developer's trust?

Where do developers gather, learn, and influence one another today?

What should developer marketers stop doing, start doing, or measure differently?

What are we getting completely wrong about the future of developer marketing?

These are starting points, not a fixed brief. If you've got an interesting perspective that doesn't fit neatly into one of these themes, we want to hear that too.

You don't need a finished article to get started.
Send us an idea, an outline, a completed piece, or suggest a conversation. We can work with selected contributors to develop their thinking into an article, interview, or shorter opinion piece.
What makes a great contribution?

Original thinking.
We're looking for new, unpublished ideas, not recycled blog posts or conference talks.

A point of view.
Have something to say. Challenge an assumption, offer a fresh perspective, or make a compelling argument.

Something to back it up.
Research, data, practical experience, examples, and lessons learned all make for stronger contributions.

Independent perspectives.
We welcome disagreement, different experiences, and opinions that challenge conventional thinking, including our own.

No sales pitches.
This is an editorial publication, not a platform for product promotion.

Don't worry about perfecting the writing at this stage. We're interested in the strength of your thinking.
1. Share your idea.
Tell us what you'd like to contribute. A few paragraphs are enough to start.

2. Editorial review.
We'll review submissions as they arrive and get in touch about the strongest ideas.

3. Develop your contribution.
We'll work with selected contributors to edit their piece or arrange an interview.

4. Review and approval.
You'll have the opportunity to review and approve your contribution before publication.

Key dates

Submissions close: Mid-December 2026

Editorial development: Rolling, through December

Target publication: January 2027

Participation is voluntary and unpaid. Selection is at Catchy's editorial discretion, and submission does not guarantee publication. Contributors retain ownership of their original work and grant the necessary publication permissions through the submission process.

Ready to participate?

Whether it's an original piece of research, a lesson from the field, a strong opinion, or an idea you've been thinking about for a while, we'd love to hear it.